Rob Rutkowski is a business and marketing strategist and copywriter with more that 20 years’ experience in consumer products, high-tech, business-to-business selling.  Starting with his first infomercial in 1987, Fierce has created hundreds of successful marketing campaigns for clients including consumer products, professional services, wholesalers, information systems and retail stores.

Rutkowski is the creator of the 21-Step Fierce Selling System, a well honed process that consistently results in money making marketing.  The Fierce Selling System is adaptable to any product or service and has been responsible for 17 successful product, service and business launches.

Rutkowski is also a published author of 2 books (Southern Sky and Drive Fast, No Tickets 2007) and numerous articles.  He is the recipient of the ByLine Magazine Award for Humor WritingFirst Place winner for his travel writing. Rutkowski's travel writing has been published by About.com and Glasshouse Magazine.

Rutkowski regularly writes winning sales letters, direct-mail packages, ads, brochures, white papers, feature articles, press releases, newsletters, websites, digital campaigns, radio ads, outdoor ads and other marketing materials required by the Fierce Selling System.

Rob Rutkowski holds a B.A. from Michigan State University in Telecommunications, with dual minors in English and Film Studies. His father is a retired engineer, his mother an artist, and his brothers are, in order: a composer, a sales executive, and an artist with studios in Miami, and Bali.